News

Netflix scores new shows from Disney’s Marvel

Netflix scores new shows from Disney’s Marvel

NETFLIX IS AT IT AGAIN: The video-on-demand service is expanding its original programming. Photo: Associated Press

By Liana B. Baker

(Reuters) – Netflix is ramping up its original programming lineup with four new television series and one miniseries from Disney’s Marvel unit, known for its success with “The Avengers” franchise based on super hero comic books.

This is latest bid by the Internet movie and TV show streaming service to lure subscribers with original programming. Its success with series such as political satire “House of Cards” and dark prison comedy “Orange is the New Black” helped its customer base rise to 31.1 million U.S. streaming subscribers last quarter.

The deal with Marvel will start in 2015, the companies said in a press release and last “multiple years.” Each of the four series will focus on Marvel characters, “Daredevil,” “Jessica Jones”, “Iron Fist” and “Luke Cage.”

Netflix and Marvel were unavailable for comment on financial details on Thursday.

Marvel has committed to a minimum of four 13-episode series and has also agreed to make a mini-series called “The Defenders.”

The series will be produced by Marvel Television and ABC Television Studios. Marvel currently produces a show called “Marvel’s Agents of S.H.I.E.L.D.” for ABC.

Netflix has said it will double investments in original programming in 2014, when it will air second seasons of both “House of Cards” and “Orange is the New Black.” Spending on original shows is expected to remain below 10 percent of its global content expenses.

This is Disney’s second high profile tie-up with Netflix. Last December, Disney became the first major studio to choose Netflix over cable TV networks for a large-scale movie licensing deal that will bring live and animated Disney, Pixar, Marvel Comics and Lucasfilm movies to the service starting in 2016.

Netflix shares rose $3.37 or 1 percent to $339.00 per share, while Disney shares fell 49 cents or 0.7 percent to $68.48 per share.

Recent Headlines

in National, Sports

Los Angeles wants to host 2024 Summer Olympics

20-overlay1

The Los Angeles City Council voted unanimously on Tuesday to pursue a bid to bring the Summer Games to town in 2024 and become the only city besides London ever to host the Olympics three times.

in Viral Videos

WATCH: Truck vs. Tree

17-overlay

Witness the power!

in Sports

Top seeds in a hurry on day of U.S. Open upsets

serena

World number ones Serena Williams and Novak Djokovic launched their U.S. Open title bids in ruthless style.